Why Do Some Restaurants Opt for Cans Over Fountain Drinks?

When you enter a restaurant, have you ever noticed that they might serve canned sodas instead of fountain drinks? There are several reasons for this choice. Let's explore the reasons why some establishments opt for cans over fountain drinks.

Cost Efficiency

One of the key factors is cost. Canned beverages can be more financially advantageous for some restaurants. They often require less initial investment in equipment and maintenance compared to setting up a fountain drink machine. This can significantly lower start-up costs and ongoing expenses.

Space and Storage

Restaurants operate in confined spaces, and every square inch counts. Canned drinks require less physical space than fountain machines, which not only need the machine itself but also storage for syrup and CO2 canisters. This allows restaurants to free up valuable space for other items, potentially leading to a more efficient layout.

Operational Simplicity

Serving canned beverages is generally easier and more straightforward for staff. There's no need to manage syrup ratios, deal with lines, or maintain a complicated fountain system. This simplicity ensures that serving drinks is a smoother process.

Quality Control

Canned sodas typically have a longer shelf life and can maintain consistent flavor and carbonation. This is important because fountain drinks can lose their carbonation over time or have varying flavors due to syrup issues. Consistency in taste is crucial for maintaining customer satisfaction.

Hygiene and Safety

Canned drinks reduce the risk of contamination compared to fountain machines. Fountain machines require regular cleaning and maintenance to prevent the buildup of bacteria and other contaminants, which can be a potential health hazard. Cans, on the other hand, can be more hygienic as they don’t come into contact with surfaces that may not be properly cleaned.

Brand Identity and Customer Experience

Some restaurants may choose specific brands or varieties of canned soda that align with their brand identity or customer preferences. This can provide a unique offering compared to the standard fountain options. Additionally, in casual dining or fast-food settings, the presentation of a chilled can might enhance the customer experience, making the drink feel more premium and enjoyable.

Flexibility and Convenience

Restaurants can have more flexibility by not being tied to a vendor contract with companies like Coca-Cola or Pepsi. They can serve both if they desire, avoiding the hassle of maintaining a soda dispensing gun, CO2 syrup lines, nozzles, and other equipment. It's also faster and easier to hand someone a can than to take their cup back to the soda machine and then back to the person after filling it.

Overall, the choice between fountain drinks and canned beverages depends on the restaurant's operational needs, target market, and overall business strategy. Each factor plays a crucial role in determining which option is more suitable for the establishment.

For restaurants considering the switch from fountain drinks to canned beverages, it's essential to weigh these factors carefully. The decision can impact everything from operational efficiency to customer satisfaction and even the overall brand image. Understanding the potential benefits and drawbacks can help in making an informed choice.