The Ruth's Chris Story: The Woman Behind The Iconic Steak House
When Ruth Fertel acquired Chris Steak House in New Orleans, Louisiana (NOLA), she embarked on a journey that would shape one of the most beloved steakhouse chains in the southern United States. This article delves into the fascinating history of Ruth's Chris Steak House, exploring how it all began with Ruth and her determination to create a legacy.
The Birth of Chris Steak House
Chris Steak House, originally known as the Million Dollar Steak House, was founded by Chris Comer in 1968 in the heart of New Orleans. Comer visioned a steakhouse that embodied the essence of American cuisine and became an instant hit. As the years passed, the restaurant transformed into a symbol of New Orleans' culinary heritage.
Ruth Fertel - The Purchaser and Innovator
In 1981, the opportunity arose for Ruth Fertel to purchase Chris Steak House during a time when the restaurant was facing financial difficulties. Fertel, an intuitive and ambitious entrepreneur, saw potential in the brand and its location. Her curiosity and passion for culinary experiences were instrumental in her decision to invest in the establishment.
The Charlie's Corner Controversy
However, the restaurant faced significant challenges. A short time after purchasing the property, the original building was tragically burned to the ground. The incident not only destroyed the physical property but also brought an end to the longstanding use of the "Chris" name. Fertel was faced with the decision to either rebrand or close the establishment.
A Renewed Brand and a Personal Touch
In a strategic move that would become a hallmark of her leadership, Ruth Fertel decided to honor the legacy of the original restaurant but with a personal twist. Instead of attempting to recreate the Chris brand, she incorporated her own name into the new venture. This decision marked the birth of Ruth's Chris Steak House.
By adding her first name to the iconic steakhouse, Ruth Fertel infused a personal touch that set the new restaurant apart. This step not only honored the culinary spirit of New Orleans but also became a symbol of her commitment to excellence. This decision proved to be a masterstroke, as Ruth's Chris Steak House established itself as a dining institution in its own right.
Legacy and Impact
Ruth Fertel's vision and leadership have left an indelible mark on the world of fine dining. Ruth's Chris Steak House has grown into a global brand known for its high-quality steaks, exceptional service, and lavish dining experiences. The success of this restaurant chain can be attributed to Fertel's innovative spirit, unwavering dedication to culinary excellence, and the establishment of a personal connection with her customers.
Conclusion
The story of Ruth Fertel and her transformation of Chris Steak House into Ruth's Chris Steak House is a testament to perseverance and a commitment to legacy. Today, Ruth's Chris Steak House stands as a beloved icon in the culinary world. Whether you are a fan of its renowned steaks or seeking an exceptional dining experience, it is clear that the legacy of Ruth Fertel continues to thrive, ensuring that the tables of Ruth's Chris Steak House remain filled with joy, celebration, and an unforgettable American dining experience.