The Rise of Detroit-Style Pizza: Why It’s Gaining National Popularity

For those unfamiliar, Detroit-style pizza is a unique and beloved variety that has been enjoying a significant rise in popularity outside of its native state of Michigan. Unlike traditional pizza styles, which often feature tomato sauce and toppings under the dough, Detroit-style pizza places the sauce on top, minimizing sogginess and creating a distinct contrast with its crust. However, what truly sets this pizza apart is its square or rectangular shape, which is lined with slices of cheese, typically provolone, before baking. As the pizza bakes, the cheese melts and caramelizes along the edges, creating a delicious, crisp crust that’s both crunchy and slightly chewy. Furthermore, the use of high-quality cheeses results in a more flavorful and richly textured pizza experience.

Why Is Detroit-Style Pizza Suddenly So Popular?

The rise of Detroit-style pizza has been a gradual process, but recently, it has gained significant traction. Over the past decade, there has been a noticeable increase in awareness and popularity. For instance, when I observed it advertised in Chicago about three years ago, it became clear that the trend was spreading rapidly. This newfound popularity can be attributed to a combination of word-of-mouth recommendations and strategic marketing efforts that have propelled Detroit-style pizza into the mainstream.

Real-World Examples and Experiences

One location that has garnered significant attention and popularity for Detroit-style pizza is Via 313 in Austin, Texas. A single bite of their crispy corners from the deep square pan truly made me a fan. The combination of the characteristic crust and excellent cheese melds together to create an unparalleled pizza experience. In Austin, Detroit-style pizza became an instant hit, and it’s likely that more out-of-state individuals have been able to enjoy it in trendy cities like Austin, which may not traditionally draw such large crowds of Detroit pizza enthusiasts.

Chain Influence and Quality Variability

Several large pizza chains originating from the Detroit metro area have played a significant role in popularizing Detroit-style pizza. Little Caesars, for instance, has started using the term as a marketing tool, although their use of inferior ingredients and less cheese has impacted their reputation. Other chains like Domino’s and Hungry Howies are often criticized for their versions of Detroit-style pizza, which can be disappointing compared to authentic offerings. However, there are some excellent chains to choose from, such as Jets Pizza, which is locally renowned.

Additional Insights

One interesting aspect of Detroit-style pizza is the added calories for minimal price increase. Essentially, the extra dough provided in Detroit-style pizza can add significant calories without much of a price premium. This can be seen as a practical feature, as diners get more value from each slice.

In conclusion, the rise of Detroit-style pizza in popularity can be attributed to a combination of innovative cooking techniques, regional pride, and strategic marketing efforts. The characteristic crispy crust, use of high-quality cheeses, and unique square shape have captured the hearts of pizza lovers nationwide.

Keywords: Detroit-Style Pizza, Square Pizza, Detroit-Style