Buffalo Wild Wings: Could You Change One Thing?
Imagine walking into your favorite wing joint and finding the perfect blend of twisted chicken wings, classic sauces, and a host of appealing options. Yet, one fundamental aspect of Buffalo Wild Wings could use a revamp. This article delves into the core elements of the BW3 experience and highlights areas for improvement.
Wings and Sauces: The So-Called Cooking Method
The hallmark of any BW3 experience is undoubtedly the wings, but the method used to cook and flavor them leaves much to be desired. The current practice involves cooking the wings in beef tallow, a method they tout as unique and traditional. However, this approach often results in wings that are overcooked and excessively greasy. Moreover, the sauces provided are often a half-hearted attempt, failing to deliver the robust, flavorful experience that customers crave.
For those seeking superior wings, a visit to a local wing shop or a bar that prepares their wings on-site is highly recommended. These establishments focus on the craft of wing preparation and offer a more authentic and delicious experience. The passion behind customizing and perfecting their menu items cannot be undermined, making them top-notch choices for wings enthusiasts.
The Business Landscape: From Local to Monopoly
The recent corporate actions taken by the company behind BW3 have raised eyebrows. After a proxy fight and a significant leadership change, the company is now the holding entity for multiple fast-food chains, including Arby’s and Sonic. Currently, the company is aiming to acquire DineEquity, a group that includes Applebee’s and IHOP, further solidifying their position in the fast-food industry. This trend of conglomerates growing to monopolistic levels can be observed across various sectors.
The recent changes have led to reduced staffing levels and labor budgets, resulting in lower service standards during peak hours. Despite claims of increased profitability, there is no clear evidence to support this. In fact, declining sales can be attributed to the deterioration of service quality. The golden rule of business is that when you grow the business, you increase the bottom line. The current strategy of focusing on penny savings instead of dollar growth is shortsighted.
Your Buffalo Wild Wings Wish List
For those living near a BW3 location, the desire to have it closer to home is understandable. In my hometown, I’d suggest moving the store to a more convenient location, ideally within a stone’s throw from my house. Additionally, I'd love to see them offer a variety of food options. A simple yet delicious change could be serving meatloaf with mashed potatoes and gravy, paired with a side of smashed peas or liver and onions. These additions would not only diversify the menu but also cater to a broader range of taste preferences.
While these suggestions for the menu might seem out of character for BW3, it's important to acknowledge that location is the primary concern for many customers. Convenient access to the iconic wing joint is paramount, and these small changes to the menu could enhance the overall dining experience.
Ultimately, the success of Buffalo Wild Wings lies in its ability to balance tradition with innovation. By focusing on high-quality wing preparation, providing exceptional customer service, and offering a diverse menu, the brand can maintain its stronghold in the competitive fast-food market. Let's hope that, in the coming years, we see a Buffalo Wild Wings that not only excels in its core offerings but also adapts to changing consumer preferences.